EXPLORETime Out New York · 1h ago
Spin the Wheel of Sandwiches to get a free lunch created by Yara Herrera
Executive Brief
The 30-second read
Ziploc and Too Good to Go have partnered with chef Yara Herrera to launch a food waste reduction initiative in New York. The promotional event features a gamified sandwich distribution system to encourage creative use of leftovers.
- 01Strategic partnership between Ziploc and Too Good to Go targets urban food waste
- 02Chef Yara Herrera developed specialized recipes utilizing common household leftovers
- 03Public engagement includes a wheel-based giveaway system for complimentary artisanal lunches
- 04Campaign promotes sustainability through practical consumer culinary applications
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London Business News: Executive Guide →AI-generated summary · Verify at source
Ziploc, Too Good to Go and the famed chef are teaming up to help you get creative with leftovers to fight food waste