EXPLORETime Out New York · 2h ago
This new Lower East Side gelato store also greenlights as an art studio
Executive Brief
The 30-second read
The Lower East Side has debuted Softville, a multi-concept venue combining Australian-style gelato with a functional art studio space. This destination offers C-suite travelers a sophisticated cultural environment featuring rotating exhibitions and curated social drawing clubs.
- 01New York establishment integrates Australian gelato-style soft serve with professional art gallery exhibitions
- 02On-site drawing clubs and creative programming facilitate unique networking opportunities in Manhattan
- 03Facility features gourmet sundae selections designed for extended professional or social engagements
- 04Venue serves as a dual-purpose destination for high-end hospitality and contemporary artistic exploration
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Softville pairs Australian gelato-style soft serve with rotating art exhibitions, drawing clubs and sundaes worth lingering over.