STAYSkift · 1h ago
MakeMyTrip Uses an Air Travel Dip to Reach Beyond Flights
Executive Brief
The 30-second read
MakeMyTrip is strategically pivoting away from traditional flight and hotel segments amid a slowdown in Indian air travel. The company is now focusing on digitizing previously untapped supply chains to maintain market dominance.
- 01Indian online travel competition is shifting focus toward undigitized inventory segments
- 02Current air travel declines are driving diversification into new travel service categories
- 03Market leaders are prioritizing the integration of fragmented supply onto digital platforms
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Corporate Hotel Rates 2026: Negotiate & Lock In →AI-generated summary · Verify at source
The fight in Indian online travel is moving away from flights and hotels toward the supply nobody has fully digitized yet.