STAYHotel Dive · 4d ago
Hyatt, Delta team up to offer loyalty perks across full travel journey
Executive Brief
The 30-second read
Hyatt and Delta Air Lines have launched a strategic partnership integrating the World of Hyatt and SkyMiles loyalty programs. The collaboration allows mutual members to earn rewards across both hotel stays and air travel through a unified loyalty experience.
- 01World of Hyatt and Delta SkyMiles members earn reciprocal rewards across both travel platforms
- 02Partnership aims to capture loyalty value throughout the entire end-to-end travel journey
- 03Hyatt leadership emphasizes rewards expansion extending significantly beyond traditional hotel stays
- 04Collaboration facilitates seamless benefit integration for frequent corporate and leisure travelers
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Through a new collaboration, members of both the World of Hyatt and Delta SkyMiles loyalty programs will be able to earn rewards on travel that “extends far beyond a hotel stay,” said Hyatt’s CEO.