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EQUIPThe Verge · 19h ago

Apple should have made the MacBook logo RGB

Executive Brief

The 30-second read

Apple's latest MacBook Pro features a return to the illuminated lid logo alongside the introduction of the first OLED touchscreen. Executives should evaluate these hardware updates as the brand integrates legacy design elements with high-performance PROLED display technology.

  • 01Apple has officially introduced the first touchscreen Mac equipped with a PROLED OLED display
  • 02The new MacBook Pro chassis is thinner and lighter than previous professional iterations
  • 03An illuminated lid logo returns to the hardware design after being phased out years ago
  • 04CEO John Ternus unveiled the device targeting professional users seeking advanced display and tactile capabilities

AI-generated summary · Verify at source

When Apple CEO John Ternus announced the first touchscreen Mac last month, the biggest reaction in the room wasn't for the PROLED MacBook Pro's OLED touchscreen or the thinner and lighter chassis; it was for the illuminated lid logo. It's a throwback to the light-up logos on the old MacBooks, which Apple started phasing out […]