EQUIPThe Verge · 2h ago
The Pixel Tag is Google’s answer to the AirTag
Executive Brief
The 30-second read
Google will launch the Pixel Tag in November to compete in the enterprise device-tracking market. The hardware integrates ultra-wideband and Bluetooth 6.0 Channel Sounding for high-precision asset recovery and proximity detection.
- 01Product launch scheduled for November 2026 utilizing Google's established device-tracking network
- 02Dual-technology tracking combines ultra-wideband with Bluetooth 6.0 Channel Sounding for precision
- 03Hardware design serves as a direct competitor to Apple's AirTag for global asset management
- 04New Bluetooth standards provide two distinct methods for locating lost corporate equipment
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Business Travel Management 2026: Program Blueprint →AI-generated summary · Verify at source
More than two years after launching its own device-tracking network, Google has finally followed up with its own tracker. The Pixel Tag, which goes on sale in November, looks like one of the more capable trackers too: It combines ultra wideband (UWB) with Bluetooth 6.0 Channel Sounding for two distinct types of precision tracking. The […]