EQUIPThe Verge · 1h ago
The biggest names in AI are backing a new way to opt out of scraping
Executive Brief
The 30-second read
Major AI developers including OpenAI, Google, and Microsoft have committed to a unified 'policy token' standard for content scraping. This new framework allows publishers to broadcast AI training preferences across multiple platforms through a single opt-out signal.
- 01OpenAI, Google, Microsoft, and Anthropic will adopt a unified AI scraping opt-out standard
- 02Publishers can apply training preferences across multiple companies rather than setting them individually
- 03The shared policy token simplifies intellectual property control for digital content owners
- 04Industry-wide adoption aims to streamline consent management between publishers and AI developers
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Business Travel Management 2026: Program Blueprint →AI-generated summary · Verify at source
OpenAI, Google, Microsoft, and Anthropic say they will adopt a new standard that publishers can use to opt out of being scraped by AI, as reported earlier by Search Engine Roundtable. With this control, publishers can apply their AI training preferences across multiple AI companies, instead of setting them individually. The shared "policy token" signal […]