STAYSkift · 1d ago
Airbnb’s Next Act: Tickets, Then a Wallet
Executive Brief
The 30-second read
Airbnb is transitioning from a strategic investor to a direct competitor in the attractions sector by building an in-house ticketing business. This shift follows years of market observation and precedes the anticipated launch of a proprietary digital wallet.
- 01Airbnb is actively hiring personnel to develop a native attractions and events ticketing platform
- 02The move follows a seven-year period of indirect market exposure through an investment in Tiqets
- 03Expansion into financial services via a digital wallet is the projected next phase of growth
- 04The strategy marks a pivot toward a more integrated end-to-end travel services ecosystem
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Airbnb spent seven years watching attractions ticketing from inside Tiqets, let Expedia buy the company, and is now hiring to build its own ticketing business.