EQUIPThe Points Guy · 23h ago
Hyatt goes glamping in New Mexico, an affordable Hilton in Deer Valley and other hotel news
Executive Brief
The 30-second read
Hyatt and Hilton are expanding their portfolios with new properties in New Mexico and Utah. These developments signal a strategic push into luxury glamping and diversified mountain resort markets for high-end business travelers.
- 01Hyatt introduces a luxury glamping experience near Santa Fe through a partnership with Under Canvas
- 02Hilton opens an affordable Canopy branded hotel in the upscale Deer Valley market
- 03Major hotel groups are diversifying hospitality offerings to capture specialized outdoor and leisure demand
Go deeper · Equip playbook
Business Travel Management 2026: Program Blueprint →AI-generated summary · Verify at source
Here's the hotel news you missed this week.