STAYHotel Dive · 03 Sept
Crowne Plaza Manhattan Times Square opens after renovation
Executive Brief
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IHG Hotels & Resorts has reopened the 685-key Crowne Plaza Manhattan Times Square following an extensive multi-year renovation. The property now serves as the brand's new Americas flagship, targeting high-density business travel in the New York market.
- 01Completion of a yearslong overhaul establishes the property as the brand's regional flagship
- 02Facility features 685 guest rooms situated in the central Times Square business district
- 03The reopening signifies IHG's strategic repositioning of the Crowne Plaza brand in North America
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Following a yearslong overhaul, the 685-key property serves as Crowne Plaza’s new Americas flagship, according to parent company IHG Hotels & Resorts.