EQUIPThe Verge · 59m ago
Vivo’s first Pro Max phone proves its Ultra is still in a league of its own
Executive Brief
The 30-second read
Vivo has released the X500 Pro Max, positioning it below the existing flagship Ultra model in camera performance. Executives should note the hardware trade-offs in focal length and ultrawide capabilities despite the new Pro Max branding.
- 01The X500 Pro Max lacks the 35mm focal length featured in the X300 Ultra
- 02New model hardware does not match the market-leading ultrawide sensor found in the Ultra series
- 03Vivo maintains a distinct hierarchy between Pro Max and Ultra tier specifications
- 04Camera performance remains the primary differentiator for Vivo's high-end mobile portfolio
Go deeper · Equip playbook
Best Business Travel Management Software →AI-generated summary · Verify at source
When I declared this spring that Vivo's X300 Ultra had the best cameras in any phone, two things made it stand out in my mind: its excellent main camera with a narrow 35mm focal length and what remains the most capable ultrawide in any phone worldwide. You won't find either in the new X500 Pro […]