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EQUIPGear Patrol · 1h ago

Hamilton Is Back in ‘Call of Duty®,’ and This Time the Watch Belongs to Captain Price

Executive Brief

The 30-second read

Hamilton has launched its second partnership with the Call of Duty franchise, featuring a purpose-built Khaki Field Mechanical. The collaboration integrates the timepiece directly into the gameplay on the series' lead character, Captain Price.

  • 01Hamilton returns as the official watch partner for the blockbuster Call of Duty video game franchise
  • 02The collaboration features a purpose-built Khaki Field Mechanical worn by the character Captain Price
  • 03This initiative represents the second major strategic integration between the watchmaker and the gaming property

AI-generated summary · Verify at source

The brand's second collaboration with the blockbuster franchise puts a purpose-built Khaki Field Mechanical on the wrist of the game's most recognizable character.