EQUIPEngadget · 1h ago
Amazon's Alexa+ AI assistant is now free for anyone with a Fire TV device
Executive Brief
The 30-second read
Amazon has expanded access to its Alexa+ AI assistant to all Fire TV users within the United States. This update removes previous cost barriers for domestic hardware owners seeking advanced conversational intelligence capabilities.
- 01Alexa+ AI assistant is now available at no cost for domestic Fire TV device owners
- 02Eligibility is currently limited to users located within the United States
- 03The deployment leverages existing hardware to provide generative AI capabilities to a wider consumer base
Go deeper · Equip playbook
Business Travel Management 2026: Program Blueprint →AI-generated summary · Verify at source
You can now talk to Alexa+ for free if you have a Fire TV device and live in the US.