STAYHotel Dive · 2h ago
Marriott appoints loyalty SVP
Executive Brief
The 30-second read
Marriott International has appointed Chris Buckner as Senior Vice President of Loyalty to oversee the Marriott Bonvoy program. The leadership change focuses on enhancing member engagement through the delivery of more meaningful travel experiences.
- 01Chris Buckner joins Marriott International as Senior Vice President of Loyalty
- 02The appointment aims to strengthen the value proposition for Marriott Bonvoy members
- 03Chief Customer Officer Peggy Roe emphasized a strategic focus on meaningful member experiences
- 04The transition aligns with Marriott's broader objectives for customer retention and loyalty enhancement
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Chris Buckner joins the company as it looks to enhance the “meaningful experiences” it offers to Marriott Bonvoy members, per Chief Customer Officer Peggy Roe.