EXPLORETime Out New York · 1h ago
This is the celebrity that New Yorkers were Googling most this year, and he’s a hometown hero
Executive Brief
The 30-second read
Recent search data reveals that a Manhattan-born actor has surpassed high-profile athletes and musicians in New York regional search interest. Executives should note this shift in local cultural influence when evaluating regional marketing and brand partnership opportunities.
- 01Manhattan-born actor leads local search volume over Taylor Swift and Aaron Judge
- 02Study indicates a preference for homegrown talent in the New York celebrity market
- 03Search trends reflect shifting consumer attention within the city's media landscape
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A new study puts the Manhattan-born actor ahead of Taylor Swift, Aaron Judge and the rest of its celebrity field in New York search interest.