EQUIPThe Gadgeteer · 2d ago
One went back to 1989 and the other went to the golf course
Executive Brief
The 30-second read
Jordan Brand is releasing two iconic black colorways this winter featuring distinct functional redesigns. One model restores the original 1989 silhouette while the other introduces a spiked sole for golf performance.
- 01Jordan Brand will launch two high-profile black colorways during the winter season
- 02The 1989 archival silhouette is being restored for heritage-focused consumers
- 03A new performance variant features integrated spikes designed specifically for golf course use
- 04Releases target both the vintage sneaker collector market and active sport segments
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Business Travel Management 2026: Program Blueprint →AI-generated summary · Verify at source
Jordan Brand’s two most famous black colorways are heading in opposite directions this winter: one went back into the archive to get its 1989 shape back, and the other grew spikes and went looking for a fairway. Opposite directions, same…