EQUIPThe Verge · 59m ago
Facebook will let you customize your feed algorithm using AI
Executive Brief
The 30-second read
Meta is launching the 'Your Algorithm' feature on Facebook to allow direct user control over feed and Reels content. Executives should note the shift toward immediate, interest-based personalization following the successful implementation of similar tools on Instagram.
- 01Users can now manually manage and add specific topics to their content recommendations
- 02The AI-driven feed updates immediately based on interested or not interested selections
- 03Feature expansion to Facebook follows an earlier deployment on the Instagram platform
- 04Direct algorithmic customization aims to increase user engagement through real-time feedback loops
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Business Travel Management 2026: Program Blueprint →AI-generated summary · Verify at source
Facebook's new "Your Algorithm" feature will let you directly add and manage topics you want to see in your feed and Facebook Reels. Meta says your recommendations "respond right away" after you make updates using the new feature by hitting "interested" or "not interested" for different topics. Your Algorithm previously launched on Instagram earlier this […]