MEETExhibition News · 1h ago
What are event professionals using AI for? EventsAir survey explains
Executive Brief
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Recent EventsAir survey data reveals that 26% of event professionals have not yet integrated AI into their operations. Executives should note that 63% of non-adopters cite a lack of technical knowledge as the primary barrier to implementation.
- 01Over one quarter of event industry professionals currently report zero utilization of artificial intelligence
- 02Technical knowledge gaps represent the most significant obstacle for 63% of surveyed event organizers
- 03Current AI application within the sector is primarily focused on supporting marketing functions
- 04Strategic training initiatives are required to overcome widespread organizational resistance to AI adoption
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26% of event professionals aren’t using AI at all Lack of knowledge is the biggest barrier, cited by 63% of respondents Marketing… The post What are event professionals using AI for? EventsAir survey explains appeared first on Exhibition News | The trade for shows. .