EQUIPGear Patrol · 2d ago
Tissot’s New $450 PRX Watch Boasts a Cool, Unexpected Feature

Executive Brief
The 30-second read
Tissot has released a new iteration of its PRX timepiece priced at 450 dollars. The release features a unique luminescent dial design developed in collaboration with brand ambassador Lee Dong-wook.
- 01New PRX model maintains the collection's entry-level 450 dollar price point
- 02Watch features a specialized full-glow dial for enhanced low-light visibility
- 03Product launch leverages a partnership with actor and brand ambassador Lee Dong-wook
Go deeper · Equip playbook
Business Travel Management 2026: Program Blueprint →AI-generated summary · Verify at source
Glow for it.