EQUIPGear Patrol · 02 Sept
Casio’s Wildly Affordable Throwback Watch Gets Its Most Old-School Option Yet
Executive Brief
The 30-second read
Casio has launched a new iteration of its affordable analog-digital classic through a collaboration inspired by matcha aesthetics. The timepiece adopts a mid-century modern design profile while maintaining its signature dual-display functionality.
- 01Design elements draw direct inspiration from matcha to achieve a mid-century modern aesthetic
- 02Model retains the traditional analog-digital hybrid display common to the AQ-230 series
- 03Collaboration updates the heritage watch line with a contemporary color palette and minimalist styling
- 04Positioned as a budget-accessible throwback option within the current Casio equipment portfolio
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Business Travel Management 2026: Program Blueprint →AI-generated summary · Verify at source
Matcha inspiration inadvertently gives the analog-digital classic a mid-century modern aesthetic.