EQUIPThe Verge · 5d ago
All the news from Apple’s ‘Surprise and shine’ event
Executive Brief
The 30-second read
Apple is scheduled to launch the iPhone 18 lineup and its inaugural foldable device at the September 9th event. The presentation marks a significant leadership transition as John Ternus debuts as the company's new CEO.
- 01Introduction of the iPhone 18 series including the rumored iPhone Duo foldable model
- 02First public appearance of John Ternus as CEO following Tim Cook's departure
- 03Official launch event scheduled for September 9th at 1PM ET / 10AM PT
- 04Significant hardware expansion into the foldable smartphone market segment
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Business Travel Management 2026: Program Blueprint →AI-generated summary · Verify at source
Apple’s hosting its “Surprise and shine” launch event on September 9th at 1PM ET / 10AM PT, where it’s expected to announce the first phones in its iPhone 18 lineup — including Apple’s first foldable, the rumored “iPhone Duo.” This event will also be John Ternus’ first as Apple’s CEO after taking over for Tim […]