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STAYBusiness Traveller · 1h ago

Allegiant Joins the Premium Rush: First Class and Free Drinks

Executive Brief

The 30-second read

Allegiant Air will introduce a first-class cabin configuration starting in 2027 to capture higher-spending travelers. The shift marks a strategic departure from the carrier's traditional low-cost model by offering bundled amenities and enhanced seating.

  • 01New cabin configuration features eight premium seats with wider recliner designs
  • 02Premium fares will bundle checked baggage and complimentary beverages into the ticket price
  • 03Strategic shift targets vacationers willing to pay above baseline budget fares
  • 04Implementation of the new premium service tier is scheduled to begin in 2027

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Allegiant’s bargain-fare formula is making room for first class: eight premium seats, wider recliners and bundled bags aimed at vacationers willing to spend beyond the cheapest ticket starting in 2027. The post Allegiant Joins the Premium Rush: First Class and Free Drinks appeared first on Business Traveller .