EQUIPThe Gadgeteer · 3h ago
I grew up with the General Lee, and Ramen Toy’s $270 Tiger Orange giftset has my attention
Executive Brief
The 30-second read
Ramen Toy has released the Tiger Orange 2.0, a $270 gift set inspired by the General Lee vehicle from The Dukes of Hazzard. The collector's package includes a high-end scale model car and three accompanying action figures.
- 01Product launch features a detailed orange vehicle replica priced at two hundred seventy dollars
- 02Package includes three figures designed to complement the classic television-inspired car model
- 03Target market focuses on collectors of nostalgic twentieth-century media and premium automotive toys
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I grew up with The Dukes of Hazzard, so my first reaction to Ramen Toy’s Tiger Orange 2.0 was pretty simple: just take my credit card. An orange General Lee-inspired car with three matching figures is exactly the sort of…