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EQUIPThe Verge · 1h ago

Nintendo says it’s not planning another Switch 2 price hike

Executive Brief

The 30-second read

Nintendo President Shuntaro Furukawa confirmed no further price increases for the Switch 2 despite a 37.4 percent decline in hardware sales. The console currently maintains a $499 entry point following a $50 adjustment earlier this fiscal year.

  • 01Nintendo rules out additional Switch 2 price hikes to stabilize market positioning
  • 02Current hardware sales have decreased by 37.4 percent according to latest earnings reports
  • 03The baseline price remains fixed at $499 following a previous fifty dollar increase
  • 04Executive leadership prioritizes price stability amid softening consumer demand for the platform

AI-generated summary · Verify at source

Nintendo president Shuntaro Furukawa said during the company's latest earnings call that it's "not considering additional changes" to the Switch 2's price, Reuters reports. The Switch 2 got a $50 price hike earlier this year, bringing its starting price up to $499. Nintendo said in Thursday's earnings report that Switch 2 sales have dropped 37.4 […]