EQUIPThe Verge · 1h ago
YouTube might be testing hiding the dislike button
Executive Brief
The 30-second read
YouTube is reportedly testing the removal of the public dislike button, moving the feature into a secondary submenu for some users. This interface shift aligns with the platform's ongoing efforts to adjust viewer engagement metrics and reduce targeted harassment.
- 01User reports indicate the dislike button is now appearing within a three-dot overflow menu
- 02Current testing appears limited to a small subset of mobile and web users
- 03The change follows YouTube's previous decision to hide public dislike counts from video creators
- 04Strategic shifts in platform interface may impact corporate content sentiment analysis and brand safety
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YouTube appears to be testing hiding the dislike button on videos, as reported by 9to5Google. At least two users on X have recently shared screenshots of the dislike button now being placed in the three-dots submenu, and a user on Reddit also shared an image of the dislike button being absent for them. Right now, […]