MEETEvent Industry News · 22h ago
Record-breaking impact as Coventry’s visitor economy hits £1 billion
Executive Brief
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Coventry's visitor economy reached a record 1.009 billion pounds in 2025, surpassing the billion-pound threshold for the first time. Data shows 12.6 million visitors entered the city, signaling significant growth in regional tourism and economic impact.
- 01Coventry visitor economy hit a record one billion pound valuation in 2025
- 02Total annual visitors reached twelve point six million individuals per latest data
- 03Economic figures validated using the Scarborough Tourism Economic Activity Measure model
- 04Results represent a historic milestone for the city local infrastructure and economy
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Coventry’s visitor economy has smashed through the £1 billion mark for the first time. New data shows that 12.6 million people visited the city in 2025, generating a record impact of £1.009 billion for the local economy. The figures, using the trusted STEAM (Scarborough Tourism Economic Activity Measure) Economic Impact Model, show that visitor numbers […]