EQUIPThe Verge · 4d ago
Where to preorder the new Apple Watch Series 12 and Ultra 4
Executive Brief
The 30-second read
Apple officially launched the Watch Series 12 and Ultra 4 following its recent hardware event. C-suite professionals can now secure these updated wearable models through established preorder channels to maintain executive hardware parity.
- 01Apple unveiled the new Watch Series 12 and Ultra 4 during the September hardware event
- 02Preorders are currently open for both the flagship Series 12 and the rugged Ultra 4
- 03No update was announced for the mid-range Apple Watch SE model for the 2026 cycle
- 04Availability and purchase links for the new wearables are now active across major retail platforms
Go deeper · Equip playbook
Business Travel Management 2026: Program Blueprint →AI-generated summary · Verify at source
The iPhone Duo was the unequivocal star of Apple's "Surprise and shine" event, but not for people who were mostly paying attention for news on wearables. Thankfully, Apple had a lot to share about its new Apple Watch Series 12 and Ultra 4. There's no update to the SE model for 2026, which isn't necessarily […]