Love It or Hate It, the Ferrari Luce Is a Thrilling Drive

The 30-second read

Ferrari has debuted a preproduction model of the Luce, the brand's first controversial electric vehicle venture. Initial testing suggests the EV provides a performance-oriented driving experience aimed at reconciling traditional enthusiasts with electrification.

• 01Ferrari is transitioning toward electrification with the introduction of the Luce battery electric vehicle
• 02Preproduction testing confirms the Luce maintains the brand signature for high performance and handling
• 03The vehicle represents a strategic pivot to convert traditional combustion engine fanatics to electric
• 04Early performance reviews indicate the Luce delivers a surprisingly thrilling driving experience for senior executives

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